Why Implement WhatsApp API for E-Commerce?

Why Implement WhatsApp API for E-Commerce?

Jul 30, 2022

Introduction of WhatsApp API and E-commerce Business

WhatsApp and Ecommerce are like 2 trending platforms of now a day. WhatsApp is a communication platform and Ecommerce is an online business platform. Both are trending and famous in people’s choice.

WhatsApp is the best communication platform and also it has a huge number of users most people are using it for a profession. WhatsApp has more features for making the best conversation and the best UI interface for a user-friendly experience.

Ecommerce is an online platform which is you can sell and buy anything online is an E-commerce platform. Ecommerce is not only about selling or buying. Ecommerce has 4 different types.

  1. Business to Business
  2. Business to customers
  3. Customer to a business
  4. Customer to customer

What are the benefits of WhatsApp business API in E-commerce

The benefits of WhatsApp in business are huge but WhatsApp business API is having more features when compared to a normal one. Using WhatsApp is having lots of advantages for an E-commerce business. Also, in business WhatsApp API you can integrate the WhatsApp chatbot features. So now we see how to use an effective way of using WhatsApp business API in E-commerce.

WhatsApp Business API helps in Promotion

WhatsApp Business API works as a professional WhatsApp account for the business. It has a lot of features for business promotion and development. In an E-commerce website or E-commerce business, WhatsApp business API works as customer support and also a promotional platform. When it comes to promotion you can promote your product through status, add a button in Facebook Insta ads and send the bulk SMS through WhatsApp broadcast in WhatsApp business API. WhatsApp API provides more than 1lakhs messages in one day based on the tier

Product showcase and catalogue in WhatsApp business API

In business, WhatsApp API showcases the catalogue and products in the WhatsApp business profile to make customers attract. It helps the new people or viewers to understand your business and if they need it, they know about you. You can add contact details and business details on business WhatsApp, contact details means also can add social media and web links to the business profile.

Helps to make good rapport with customers

WhatsApp API helps in integrate WhatsApp buttons inside the website. When the viewers click the WhatsApp button it’s directly opening the gateway to their WhatsApp with direct contact and chat. So, customers will directly send a message or inquiry and queries on WhatsApp easily. It will make the customer trust you and your business. WhatsApp helps to solve the queries of customers even after sales.

Provides 24/7 chat assistant

In WhatsApp business API, it provides 24X7 chat assistant support by the chatbot. WhatsApp chatbot is the greatest feature of WhatsApp business API. It helps not only in the e-commerce business and WhatsApp chatbot useful tool for all businesses. WhatsApp automatic chatbot helps in providing customer support 24/7 and also clearing utmost of the customer’s issues and queries by itself. Most of the FAQs and solutions are already entered in the chatbot.

Delivery status update

When the customer ordered the product on the website you can send them a delivery status update by sending automatic communication or reminder of the delivery date to alert the customers. This will help the customers to know the order and delivery date.

Sending flash notification

When you have added a new product or launched a new product in E-commerce, WhatsApp business API helps to send a flash notification to the customers and make them feel thinking about buying the product.


WhatsApp Business API is a very useful tool for every and most businesses. when it comes to Ecommerce business it plays a major role in developing the business. So, WhatsApp API is the better tool for business but it’s not available for free of cost. You can buy WhatsApp business API with the API providers. More companies provide WhatsApp business API but choosing the correct provider is better post-purchase. Choose the perfect provider like Nettyfish solution. Nettyfish solution provides the best WhatsApp API with an automatic chatbot, 24/7 customer support, and also in post-purchase. Reach Nettyfish for an API demo or purchase

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